Newest club accessory: A 'crash pad' on SoBe
The Burstyn brothers have crafted six condo conversion projects
catering to wealthy professionals in need of a "crash
pad" while club-hopping in South Beach.
Many buyers are those who stay for the winter or come down to
party on the weekends. They are as likely to fly in from the
Northeast to escape the chilly winter as drive down from Fort
Lauderdale, eager to avoid heading home in the wee hours of the
night.
"They want to come for a weekend, park their car in a municipal
lot, go clubbing and not have to worry about it," said older
brother David Burstyn, 29, Burstyn Properties president. "Our
buyer is the end user."
The brothers target gutting and rehabbing older historic apartment
buildings. The units typically average 600 square feet and can
run about $650 a square foot or more.
While that may seem pricey for such a small unit, VP and project
manager Bradley Burstyn, 25, counters that their locations are
top shelf, with the same high-end finishes found in multimillion-dollar
condo towers, plus character that defines Miami Beach.
"These are historic buildings. Art Deco is what made Miami
Beach, and our demographic wants to live surrounded by this kind
of style," he said.
Real estate's all in the family
The brothers are third-generation developers, the kind where
family members had to know about real estate to keep up with
conversations around the dinner table.
Their grandfather, Efraim Burstyn, sold his sweater factory
in New York, moved to Miami Beach in the 1970s and entered the
real estate business, buying small and mid-size hotels.
Father Judah Burstyn owns one of the most noticed hotels in
Miami-Dade County - the Hotel City Inn, whose Heineken banner
ad on the north side is a landmark to commuters stuck on I-95.
Both Judah and their uncle Samuel are hoteliers and developers
who prefer to buy distressed properties, often out of foreclosure.
The brothers followed that strategy, buying properties for only
a few million dollars, instead of tens of millions.
Bradley Burstyn, who scouts out sites by driving around, has
found most of their properties. He says it's all just a matter
of "doing the due diligence, taking a chance and not fearing."
But the brothers stick to conversions, which gives them a better
handle on controlling construction costs, David Burstyn said,
especially as the market starts to correct itself and material
expenses stay high.
"They sell out fast and there's a 10- to 14-month turnaround.
The internal rate of return is stellar. As long as it is good,
it doesn't have to be great, but it has been way more than expected," he
said.
He added that he believes Miami Beach is less likely to suffer
from a residential real estate meltdown: "Not to say it's
bulletproof, but there's only a limited supply of land. Where
are you going to build when you are not allowed to tear down
historic properties?"
John Messing, senior VP for Bank of Florida in Fort Lauderdale,
said some lenders are pulling away from high-rise construction
and the brothers have found the right niche, developing projects
of a manageable size and in a good market. His financial institution
has been the brothers' primary lender, doling out about $10.2
million for their projects.
"The market in South Beach is excellent, not just as a
local market, but as a national and international market," he
said. "Many who fly in and out of Miami Beach look at these
units as cheaper than a hotel room, and they can make some money
off of it" by building equity.
Knickerbocker reborn
The Burstyns' most recent acquisition was the three-story Knickerbocker
apartment building, just southeast of Collins Avenue and
Third Street, in the swanky South of Fifth neighborhood,
where luxury
high-rise units run more than $1,000 a square foot.
The brothers snatched up the former hotel, built in 1926, for
$3.4 million, with closing completed on Jan. 13. The seller was
Cloud Nine Holdings, led by Jeffery and Faye Roth of Coral Gables,
which bought the Knickerbocker in 1992 for $450,000, according
to state and Miami-Dade County property records.
Bank of Florida provided a $3.2 million acquisition and construction
loan.
The brothers plan to sell off 19 units ranging from 500 to 950
square feet, at prices starting at $650 a square foot. Sellout
is expected to top $7 million and 2006's sales figures for the
conversion division should surpass $35 million.
Outside of the brothers' six South Beach projects, the pair
has a conversion called the Hemmingway in Fort Pierce, which
sold out in four months and has now begun closings.
Three being developed
Three others are under development:
- The Bennet, 1512 Washington Ave.
A three-story, 24-unit conversion offering condos from 500 to
550 square feet. Built in 1924, it was bought for $2.7 million
in March, according to property records.
- The Evelyn, 1600 Euclid Ave. Construction has just begun
on the two-story, 21-unit conversion project. Built in 1936,
it
was bought in August for $2.07 million. It will have three 1,100-square-foot
penthouses with patios added to its roof. Prices have reached
$685 a square foot.
- Sage on Penn, 1358 Pennsylvania Ave. Renovations are under
way on the three-story, 23-unit development. Closings are about
12
weeks away on its units, which range from 450 to 600 square feet.
Built in 1925, it was bought in August for $2.5 million.
A pair of two-story, 12-unit projects is already finished:
Sage on 15th and Sage on Lenox.
Built in 1951, the Sage on 15th apartment building was bought
in July 2004 for $1.2 million and sold out in eight weeks. Sage
on Lenox will start closings in about six weeks. Built in 1949,
Sage on Lenox was bought for $1.34 million in October 2004.
The brothers created the Sage brand with their first conversion,
Sage on 123rd in North Miami Beach, in 2003.
Bank of Florida has financed the Burstyn brothers' projects
from their first. Messing said his bank stuck with them because
they brought on strong brokerage firms, quality architects and
designers, plus solid work crews.
"A lot of bankers would shy away from them because of their
youth, but they came from a good real estate family." he
said. "They are energetic, enthusiastic and hard-working
and showed a lot of maturity for their age."